content creator news - november 13th

Author

Stack Influence
November 13, 2025

🏆 Instagram Competitions, Pinterest Creator Growth, and the top trends of the week…

Users are comparing their social growth with peer accounts 🤔… Here are the latest trends and updates of the week you should know about:

👋 Weekly Tips & Tricks

📈 Instagram Competitions?

Launched a Competitive Insights feature in the Professional Dashboard, allowing creators to compare their follower growth and posting frequency side-by-side with up to 10 peer accounts. This tool provides basic metrics to contextualize performance against competitors.

🏆 TikTok Awards Show

TikTok announced it will host its first-ever TikTok Awards show in the U.S., aiming to celebrate top creators in a live event. The awards ceremony is set for December 18, 2025 in Los Angeles, featuring categories like Creator of the Year, Video of the Year, TikTok Live Creator of the Year, etc., with winners revealed in a Hollywood-style show (red carpet, live performances, and an audience of creators)

📌 Pinterest’s Creator Growth

Pinterest reached 600 million monthly active users, a new milestone for the visual discovery platform. Pinterest’s Q3 2025 earnings report highlighted a 17% year-over-year revenue increase, reflecting its steady growth and strong ads, and creator growth potential.

 
🔥 Top Social Trends of the Week


⭐️ The more you look the more you find: Using the song “I’ve Seen It” by Olivia Dean, use the lyrics to show the beautiful parts of life. Add videos of you and your friends, nature, animals, and anything else that will match your niche and bring joy to your followers. <3

@stellake_

🩷🤍 #foryou #oliviadean #theartofloving #fyp

⭐️ BOOM Challenge: This trend is similar to one a few months ago, where you pick a poison item and try to eat only the safe options. This time, you have three lives, and whoever dies first loses! Have fun!! 💥


⭐️ Do you want to go on a walk? : This trend was started by these two dancing QUEENS. You need two people for this trend. Start by asking one person if they want to go on a walk. The other person will say yes, then you both “walk” by dancing as lavishly as you can. Tag us in your recreations! 💃

@krissxxkross

👯‍♀️ #jazzwalks #fyp #nyc #dancers @Fuunnnmmmmiiiii

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