HAPPY NEW YEAR! Let’s start 2026 off with a BANG! Here’s what you need to know:

Many creators report a major algorithm update that favors searchability and deep engagement over random virality.

TikTok is now prioritizing videos with clear keyword-rich captions (and even rewarding those where you say the key phrase on camera) and content that earns saves or shares.

📖 Read More: TikTok algorithm update for December 2025

Instagram is experimenting with “Early Access” Reels, where creators can lock a new Reel so only followers can view it for a limited time before it opens to everyone.

These Reels show a blurred preview and prompt non-followers to follow you to watch during the early access window. This is aimed at boosting follower growth and hype.

📖 Read More: Instagram Tests Early Access Reels To Help Drive Audience Growth

Instagram’s algorithm in late 2025 has been favoring “longer shelf-life” content that users might save.

Short educational Reels (think 5–8 seconds with quick tips) and info-packed carousel posts (e.g. checklists, how-tos) are performing better and lingering in feeds longer than trendy audio clips.

📖 Read More: Instagram Algorithm 2026: What You Need To Know

⭐️ “I pray to god he hears you…”: This is a bittersweet trend going around. First, show a video of yourself in a sad place, then show how much you have changed and how happy you are now! We are here for you 🫶

⭐️ The Celebration Cake: This trend is a celebration of all you have accomplished this year. Write down even your smallest wins on a piece of paper and stick them into a cake. It is a visual representation of your accomplishments that your audience wants to share with you.

⭐️ 2025 Recap: Find a “2025 recap” template on CapCut and insert your favorite moments of 2025! Here are some of our favorite moments with all of you <3