Content creators were not happy with YouTube this week…Here’s what you need to know:

Instagram edits has three new updates that content creators are raving about. Watch the CEO of Instagram discuss these features here 👇

X began rolling out a refreshed “immersive” video player featuring a full-screen experience and swipe-up navigation.

This will create more TikTok-like vertical flow that generally increases the payoff for portrait-native video packaging (fast hooks, safe-zone-aware text, high-frequency posting).

📖 Read More: X continues to bet on vertical video with its latest update

YouTube experienced a recommendation system disruption that prevented videos from appearing across key discovery surfaces like Home and Suggested, which reduced impressions during that window.

If you saw unusual traffic drops, don’t panic—annotate your analytics for those dates and focus on strengthening off-platform and direct audience channels to reduce reliance on algorithm-driven discovery.

📖 Read More: YouTube restores service after brief streaming disruption

⭐️ “Your…is really pretty”: This trend is a funny way to show off your personality. An example of how to do this trend is: one person says, “Your girlfriend is really pretty.” Then the other person says, “But you’re my girlfriend!” Then the first person winks back at the camera ;)

⭐️ The Black Sheep Trend: Using this audio and template attached, show how you are not a black sheep when it comes to certain things. Example: “In a world full of people saving money…me…🤷‍♀️”

⭐️ Dance Challenge: If you like a dance challenge, this trend is for you! To do this trend, watch this video, make sure you have three people, and get dancing!! 🕺