content creator news - april 15th

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Stack Influence
April 15, 2025

🏃‍♀️💨 Instagram is moving quickly, monetization & hack-sharing

With the potential TikTok ban on the horizon, other platforms are taking advantage by optimizing and monetizing A. Here’s what’s up this week:

📰 Content Creator News

🔁 Instagram “Repost” Arrives

Instagram is rolling out a Repost feature that lets you share someone else’s post directly to your followers’ feeds (finally catching up to TikTok’s reposts. Time to amplify your friends’ memes and maybe get your content reshared for extra reach.

📈 Shorts Views Boost

Good news – your YouTube Shorts view counts might shoot up! YouTube changed how Shorts views are counted, now tallying every play and replay of your shorts. (Previously a view only counted after a few seconds watched.) This aligns YouTube with TikTok and Reels metrics, so don’t freak out at inflated numbers. It won’t affect your earnings or eligibility, but it will better showcase how often people actually watch your short-form

💰 Twitch opens monetization to (almost) everyone

Twitch CEO Dan Clancy outlined major changes that will let far more streamers make money on the platform. Later this year, subscriptions and Bits (virtual tipping) will become available to most Twitch creators, regardless of follower count. Plus, Twitch is building easier ways for creators to signal brands they’re open to partnerships and a new discovery tool to help brands find streamers to sponsor.

Pay Me Kim Kardashian GIF by GQ

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👋 Weekly Tips & Tricks

1. Use the “Subtle Foreshadowing” Trick 👥

Add a 1-2 second “sneak peek” at the start of your videos to foreshadow what’s coming– this quick hook keeps viewers watching till the end

2. Utilize AI 🤖

One current TikTok craze is asking ChatGPT to turn a picture of your pet, into a human. The results are hilarious, see for yourself!

@adeleokay

wtf is this #chatgpt #help #ai #fyp

3. Take Advantage of New Monetization Features 🤑

TikTok, YouTube, and Instagram have all expanded their creator monetization tools (from TikTok’s updated creator fund and shop features to YouTube’s Shorts ad revenue sharing and Instagram’s Gifts & subscriptions). Even as a micro-influencer, tapping into these programs – and supplementing with things like affiliate links or merch – can start bringing in revenue from your content

 

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🔥 Top Social Trends

 🎧️ 1. Music

🔹 Warm- Ariana Grande


🔹 DIM- Yeves


🔹 Someone To Call My Lover- Jannet Jackson

🔹 “God forbid a girl…”: Craft a relatable caption and use this video as a guide:

@taliyah.joelle

It’s a crime to be excited apparently 💀


🔹 “I don’t wanna be friends…”: This is a trend going around using the audio from Lady Gaga’s Bad Romance. The trend is taking something typically rude that people say about others, and saying how you don’t want to be friends with that type of person. Watch here for an example:

@annaxsitar

been seeing so much judgement lately and i just wanted to float out there - let humans wear what they feel good in, let them make the vide... See more


🔹 Asking your followers for hacks: People are sick of the gatekeeping, ask your followers for “unhinged hacks” for life. Use this video for inspo:

@anastazia

Put me on

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